As one of the UK's leading suppliers of industrial paint, Rawlins’ product catalogue and combinations are huge. Rawlins needed a site that could offer their paints in a variety of sizes, finishes and a plethora of colours, from standard, to mixes using RAL and BS charts. They also need the platform to support their back-office team processes. Their very specific requirements cannot be delivered 'out of the box' by any Ecommerce platform so they needed someone to work with them on a programme of ongoing developments and improvements.
We work with Rawlins to deliver an ongoing development path which ensures the Ecommerce site remains fully up to date, security compliant, and continues to improve on user experience with constant development and refinement of features and functions to both the frontend, customer-facing shop and the back-office interface.
Projects completed include implementing bespoke colour pickers, better cross and upsell functions including bundles, automation of back office tasks improving efficiency, streamlining checkout processes including increased payment options (paypal, applepay, google pay and amazon pay) and many more.
Rawlins website sales have grown year on year thanks to their commitment to ongoing investment in continued improvement. In the past five years, website sales have grown by 584%.
website sales uplift